Curious Log

Wribhu

  • Next phase of digital marketplaces

    Internet adoption has seen the evolution of some usual suspects across most geographies and one of the key category is that of Digital Marketplaces. A portal which successfully…

  • Corporate Culture Localization

    Many global companies have adopted an approach of customizing their products to suit the local needs. McDonalds came up with some Indian burgers to suit the desi palate,…

  • Celebrity Endorsements Work

    Had a very interesting chat with the guy who runs the sports-shop at the Sports Complex where I go for my regular squash. I noticed that Nadal and…

  • Loss making airlines and profitable aggregators

    The Indian skies are witnessing a strange situation. Most of the carriers who form the backbone of Indian aviation industry are suffering from huge operating losses – from…

  • Education Industry – next set of challenges

    Private sector, higher education in India has probably seen a complete cycle of sorts in the last 8-10 years. What started as a gold rush with students willing…

  • Going the last mile in integrated advertising

    Just came back from a Mahindra showroom here in NOIDA. Its a mess out there with the much hyped launch of XUV 500. There were almost 6 guys…

  • Change and how we react to it

    Its an oft repeated statement that an optimist see opportunities where others see challenges. It can not be truer in a business scenario esp when something changes drastically…

  • The real eCommerce revolution

    Had an interesting conversation with an investor friend yesterday, who is really active in the start-up/seed stage. We were talking about the many niche plays that are coming…

  • India’s Most Trusted Brands 2011

    The today’s list of Most Trusted Brands presents an interesting change. Nokia is the only hardware/electronic brand in the top 10. Surprising because it has been steadily losing…

  • Enterprise solutions – designing around the customer

    A recent experience with a telecom co. brought back memories from my Credit Card days. A customer issue is raised and gets escalated to the corporate team. The…

  • Exciting future for payments

    Had an interesting conversation over the weekend with the office caretaker- a young late 20’s chap who has his wife and kids back home in Nepal. He told…

  • Government housing Vs Low Cost Housing

    The recent budget announcements to provide rebate for low-cost or nano housing started an interesting debate . Some of the people were skeptical of the way such policy…

  • Bing Cheating from Google

    The latest in the Search Engine wars has got every one interested – Google has claimed that it has conclusive proof post a sting operation that Bing has…

  • Is someone at TRAI listening?

    We might be the world’s most watched and talked about telecom market but come Feb2011, there would be a lot more noise that this industry would make. and…

  • Facebook advertising will not grow too fast too long

    I have been looking at the countless ads & “LikeUs” banners that keep popping up on my Facebook account and I am tempted to feel that all this…

  • The new lows of Indian Journalism

    We have all been torchered by the Breaking News and their younger cousins of the dancing/singing & reality-show fames. For some like me, it meant an almost complete…

  • ABCDJ – what now

    In India, the Telecom Value-Added-Services (VAS) was referred to as the business of ABCDJ – Astro, Bollywood, Cricket, Devotion and Jokes. This was the volume and revenue driver…

  • Walking the Talk- with the tigers

    Before you read on, please be warned that this a blatant advertisement for a friend who has impressed me with his dedication and passion towards the majestic Tiger.…