Author: Wribhu

  • Business Case Study # 1: What should the Indian Farmer do?

    Was on a road-trip when I came across a possible biz dilema that is faced by most mid-sized Indian farmers. – Our man-HariRam has been able to save enough to either buy some more land or a tractor – Hari like most other farmers is not sure about credit- either the rates are too high…

  • The evolution of the Truck Graffiti

    The Indian creativity has now found a new canvas- the truck rears ! Gone are the days when the only thing you saw while trailing a truck was Horn Please or Buri Nazar wale tera muh kala. The interesting ones that I remember are – Singh is King ! – Buri nazar wale – ankhen…

  • Sadhus- Most Photogenic Indian Models ?

    If you have travelled extensively in India and you love to capture those moments on your Canon/Nikon…… I am sure you would agree with me- that some of the best potraits are those of Sadhus. These men of god have long been the ambasadors of our country(the land of mysticism) & they surely havent disappointed.…

  • Lal Quila- The Red Fort @Delhi

    Since my relocation to Delhi about a year ago- I have felt guilty that I know nothing about Delhi. So as part of my lost list of 2008 resolutions- I have now started visiting the various monuments/museums in Delhi. Red Fort is the start of this “Know about Delhi” series. Situated in the heart of…

  • Fairs at Pragati Maidan-Lets Learn to Serve Information !

    Was at the Auto Expo yday it was truly amazing how Pragati Maidan has changed over the last 5-6 years. There are a lot of signages ,food-stalls, kiosks now it surely is a better experience. But what hasnt changed is the lack of information for the visitors once inside the PM. We managed to find…

  • Reliance Power IPO media plan- abuse of negative tracer?

    ADAG has leveraged its customer touchpoints to promote the Reliance Power IPO- including the massive reach of Reliance Communications.They have by default activated the jingle for Reliance Power for ALL of their subscribed customers. Now each caller to any Reliance number gets to hear “Power on to….” as the default call-back-tune ! Its a brilliant…

  • TATA’s Nano- A Streetcar named Desire

    Never before has there been more frenzy in the strongIndian Automobile industry/strong- and understandably so. Never before was there a car with a tag of $ 2500. TATA’s have done it ! And the pride that the nation feels is best captured by the fact that even my grandma knew about the Nano- though she…

  • Bharatpur Bird Sanctuary

    North india’s famous bird sanctuary is having a tough year. With lower than normal rain, most of the Bharatpur’s lakes etc have dried, which in turn has resulted in a steep fall in the visitor count. Informed people at the park say that it has been one of the worst seasons they have seen….but we…

  • Fatehpur Sikri

    Every visitor to Agra is advised to also visit Fatehpur Sikri- which could have been its twin city. Fatehpur Sikri is best known for the Buland Darwaza- Considered to be the highest door in Asia at that point of time, it was built by Akbar to commemorate victory over a battle in Rajasthan. There was…

  • Jim Corbett National Park

    JCNP is the most celebrated of the Tiger Reserves in India but we failed to see the celebrity cat… all we managed were a few pugmarks and the warning calls of the barking deer- rubbing it in, that we missed yet another close encounter. But the beauty of the jungle & the numerous other species…

  • Jallianwala bagh

    Situated right next to the holy Sikh shrine of Darbar Sahib – Golden Temple is the Jallianwala bagh.The board within the complex says it all…. But what was really depressing was that the insensitive visitors to this place- have left graffiti on the walls which are still riddled with the bulltes that were fired by…

  • Life in black & white

    Some of my favourite snaps from the Rajasthan road trip are the ones in black & white. I somehow feel that black/white gives a sense of depth/feel to a moment…. what do u think?

  • The last sunset of 2006

    Witnessed one of the most beautiful & peaceful sunsets that nature can pamper us with…. The view was so spectacular coz theres nothing to obstruct ur view – for miles its just the desert sands on your west & somewhere beyond, the land of Pakistan ! Was lucky to be in Jaisalmer on that day…

  • The Victory Tower

    Finally !!! got to see the tower @ Chittorgarh… this was one of the few images etched in my mind about Rajasthan. This 8 storeyed construction is as amazing from inside as from outside. My apologies for not having any snap of inside as I gave my camera to a frnd who stayed down, while…

  • Udaipur- Venice of the East

      Having a good breakfast on a roof-top restaurant with a lake view….. one of the finest way to start ur winter mornings in Udaipur… Make sure to – catch the sun-set at Sajjangarh….just picture perfect ! – see the introduction to Rajasthani dances at Bagore ki Haveli @1900 hrs – Walk around the various…

  • The Konkan Drive

    Finally got to do ph1 of my much planned (& always shelved) drive along the west coast of India. The excuse was that needed to shift my car from Chennai to Mumbai. And thanks to VJ, the road trip became a reality. We travelled a distance of over 1700Kms covering Blore, Mlore, Udipi,Bellur,Karwar, Goa etc…

  • Aiye mere watan ke logon..

    …Zara aank mein bhar lo paani… You will surely be reminded of Lata singing these lines once you are in Kargil or Drass.   Its an avalanche of emotions that hits you- absolute patriotism gives way to questions about how can someone think about fighting in such a beautiful place. and then the realities of…

  • Ladakh- How green was my Valley?

    The Leh valley as seen from inside a monastery. Nothing prepares you for Ladakh- its barren yet so beautiful. Something in ur head will tell you this can’t be correct- beautiful places need to have liberal use of the green hue in their color pallete. My decision to go to Leh/Ladakh was quite a rushed…