Tag: Airtel

  • Why I use Paytm for all bill payments except Airtel

    Why I use Paytm for all bill payments except Airtel

    Consumer behavior used to be a course that marketing folks took in 2nd year of Bschool. I¬†stayed away , like most other marketing courses. But over the years, time and again I have seen the importance of understanding the consumer behavior – why do consumers behave a specific way, why and how are habits formed,…

  • India’s Most Trusted Brands 2011

    The today’s list of Most Trusted Brands presents an interesting change. Nokia is the only hardware/electronic brand in the top 10. Surprising because it has been steadily losing market share to Samsung/MicroMax/Android phones and all the chinese brands. 7 out of 10 are CPG brands – Colgate, Luz, Lifebuoy, Dettol, Brittania, Maggi, CloseUp No financial…