Tag: User Behavior

  • Understanding the power of gamification

    Understanding the power of gamification

    For the last 2 weeks, I have been learning Spanish on Duolingo. It’s amazing. The Duolingo app is just phenomenally well designed for helping one go deeper into the world of a new language – one chapter/session at a time. Thanks to its regular in-between-session nudges I have been super regular. Built a 13 days…

  • Problem Framing and choice of adjectives – story of ventilators and sanitizers

    Problem Framing and choice of adjectives – story of ventilators and sanitizers

    Problem Framing is considered a crucial step in the development of a new solution/product or in problem solving. Yet, we miss spending enough quality time on this step, many a times. Disclaimer: I will be over-simplifying a few aspects, to drive home the key point so please humor me. Since early March, as the Corona…

  • Behavior Elasticity > Demand Elasticity. A quick Coffee Poll

    Behavior Elasticity > Demand Elasticity. A quick Coffee Poll

    Are you someone who used to drink a coffee (or two) everyday at the barista next to your office? If, yes spare a quick minute to tell us how WFH during COVID has impacted your coffee+work association. [poll id=”2″] [poll id=”3″] Read below on why this quick poll…. Let me explain why this quick poll.…