Tag: Automobiles

  • Automobile recalls in Indian Market

    May 2013: Updated¬† with the new Nissan Micra & Sunny recall data. ———————————————————————————————————————- Aug 2012: The recent and much covered recall of the Ford Figo, sparked a lunch debate¬† – which is the most re-called brand of car manufacturers? We did some quick Googling and here’s what we could find out: Manufacturer Brand Year/Month Issue…

  • Going the last mile in integrated advertising

    Just came back from a Mahindra showroom here in NOIDA. Its a mess out there with the much hyped launch of XUV 500. There were almost 6 guys trying to check out each of the 3 pieces of this new toy that Mahindra claims will put them in a truely global league. And looking at…

  • Ambassador push-starting a Santro

    Yday while driving to work, I witnessed a not-so-uncommon scene, a hassled guy trying to push his car since the battery had conked off in the Delhi winter. But what was uncommon, was how he finally got his Santro started ! And while many zipped past this old economy metal monster pushing the “smart people’s”…

  • TATA’s Nano- A Streetcar named Desire

    Never before has there been more frenzy in the strongIndian Automobile industry/strong- and understandably so. Never before was there a car with a tag of $ 2500. TATA’s have done it ! And the pride that the nation feels is best captured by the fact that even my grandma knew about the Nano- though she…